Scale & Reach Extension
Apart from the Directly Managed Publishers in Healthy Ads, we have the ability to leverage off both the publishers within Gourmet Ads and House Ads giving substantial scale.
In addition to our own directly managed inventory, we also have access to Audited Appnexus inventory which for campaigns with challenging targeting like small Retargeting pools or precise geographical targeting we can run Reach Extension campaigns across the entire internet. This strategy can include hand picked Health websites we have access to or our wider Whitelist of approved sites via our partners.
So in summary we can build campaigns with ;
Healthy Ads (Managed Supply)
Gourmet Ads (Managed Supply)
House Ads (Managed Supply)
Top 200 Health Websites
Customized / Bespoke Site List for your Campaign