MediaMath

Healthy Ads is fully integrated with the MediaMath DSP

MediaMath2018-08-29T07:09:40+00:00
MediaMath

What is MediaMath?

MediaMath DSP is an independently own Demand Side Platform headquartered in New York City, USA. They were founded in 2007 and have 16 offices around the globe.

For Programmatic Buyers, Agency Trading Desks, Demand Side Platforms (DSPs), Direct Response, Retargeters and Brand Advertisers that use MediaMath as their primary DSP can access our inventory via our Appnexus SSP as well as via Prebid / Header Bidding through Rubicon Project, Index Exchange and PubMatic.

Depending on the SSP integration, we support the following Media Types: Display, Mobile, Video, Native. We support both Deals and Open Exchange buying via MediaMath.

MediaMath Private Marketplace Deals / PMPs

Many Programmatic Buyers use Deals to buy inventory across Healthy Ads. MediaMath has pre negotiated with Healthy Ads to have Programmatic Deals in their Curated Marketplace. Deal Targeting options available; Smart Deals, Private Marketplaces / Deal IDs, Programmatic Packages.

MediaMath First Party Data

Healthy Ads First Party Data is available through MediaMath. Contact Us for our Full Taxonomy of our First Party Segments in MediaMath.

MediaMath Reporting

Programmatic Advertisers that use MediaMath and have their account mapped through to Appnexus (sometimes referred to as Virtual Seat or Alias Seat) can have access to our Programmatic Buyer Report Cards. Contact Us for more information.

DOWNLOAD MEDIA KIT

Integrated Demand Side Platforms (DSPs)

For programmatic enabled Brands with In-house Trading Teams, Agency Trading Desks, Retargeters or Independent Traders, Healthy Ads is built upon Appnexus tech stack and fully integrated programmatically with the following Demand Side Platforms enabling streamlined, transparent connections between advertisers and consumers.

Appnexus
Adform
MediaMath
MightyHive
Doubleclick Bid Manager
DataXu
BidSwitch DSP by IPONWEB
Basis by Centro
Adobe Marketing Cloud
The Trade Desk
Amobee
BrightRoll DSP by Yahoo
Media.net
Delta Projects
Amazon Advertising Platform
Sizmek
Criteo
AdRoll Retargeting

Let’s Get Started ! 

Let the Healthy Ads team walk you through all the options available to ensure that your Health, Fitness, Pharmaceutical or Medical campaign has the best possible combination of Premium Guaranteed Inventory, First Party Data and Programmatic elements.

DOWNLOAD MEDIA KIT
START A CONVERSATION