Chronic Pain Targeting

Chronic Pain Targeting Solutions 

Chronic pain is pain that lasts for more than three months, or beyond normal healing time. There are different types of chronic pain, such as bone pain, nerve pain, muscle and joint pain, as well as cancer pain. Chronic pain can be anything from mild to severe.  Chronic pain can be treated with medication, acupuncture and in some cases surgery. Severe chronic pain can be debilitating, resulting in a loss of employment and inability to participate in daily activities and community life.

We all know that people research their symptoms and medical conditions online prior to attending medical appointments. Looking for prevention, treatments, alternative therapies, medications, ways to manage symptoms and the likelihood of recurrence are just some of the frequently searched terms. This advertising is ideal for companies such as pharmaceutical companies and healthcare providers looking to reach patients with Chronic Pain.

Across our managed publishers, we see a significant number of Chronic Pain related searches each month. This provides a unique opportunity to advertise Chronic Pain treatments and associated services.

Health Targeting is in our DNA
Since 2012, we’ve been the leader in Health advertising. Healthy Ads can deliver Health Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours, via various DMP and DSP Integrations. No other company has the depth in Health Targeting that we do.

Reach Patients suffering Chronic Pain 
We offer the ability to either advertise on pages next to articles about Chronic Pain or to people who have previously looked at Chronic Pain related articles or blogs in the past. We know that people looking at content related to Chronic Pain either have or suspect they have Chronic Pain. They are also most probably about to go out to discuss their symptoms with their doctor and be provided a management or treatment plan by them. This is an ideal time for Direct to Consumer Advertising (DTC) for medications or therapies that treat Chronic Pain.

Chronic Pain Targeting Solutions

Realtime Chronic Pain Targeting
Our Realtime Chronic Pain Targeting option allows an advertiser to run their advertising next to Chronic Pain content webpages as the researcher looks at the page. This is the ultimate solution for advertising Chronic Pain prevention or treatment options. We can run this type of contextual targeting across our own Managed Supply, our Curated Supply and via a Media Plan via Managed Services.

Chronic Pain Audience Targeting
Our Chronic Pain Audience Targeting allows an advertiser to run their advertising targeted to people who have recently looked at Chronic Pain related content over the past 30 to 60 days. This offers a significantly larger scale than our Realtime Targeting option.

Popular Chronic Pain Searches
We see a wide range of Chronic Pain searches and content across our managed publishers. There is a significant number of Chronic Pain searches each month. The top twenty searches we see related to Chronic Pain include;