Gluten intolerance, also known as non-celiac gluten sensitivity, is a condition in which individuals experience adverse symptoms when consuming gluten-containing foods. Gluten is a protein found in wheat, barley, rye, and related grains. Unlike celiac disease, which is an autoimmune disorder triggered by gluten, gluten intolerance does not involve an immune response or damage to the small intestine.
People with gluten intolerance may experience a range of symptoms after consuming gluten, including abdominal pain, bloating, diarrhea, fatigue, headaches, and brain fog. These symptoms can vary in severity and may resemble those of other gastrointestinal disorders. It is important to note that gluten intolerance is different from wheat allergy, which is an immune response to proteins in wheat and can cause symptoms like hives, itching, and difficulty breathing.
Managing gluten intolerance typically involves adopting a gluten-free diet, eliminating foods that contain wheat, barley, rye, and their derivatives. This requires careful reading of food labels and avoiding cross-contamination with gluten-containing products. Gluten-free alternatives, such as rice, corn, quinoa, and gluten-free grains and flours, can be consumed instead. It is advisable for individuals suspected of having gluten intolerance to consult with a healthcare professional or a registered dietitian for an accurate diagnosis and guidance on managing their condition.
Overall, gluten intolerance is a condition characterized by an adverse reaction to gluten-containing foods. While it does not involve an immune response or damage to the small intestine like celiac disease, it can still cause significant discomfort and impact one’s quality of life. A gluten-free diet is the primary treatment for individuals with gluten intolerance, and professional medical advice should be sought to ensure an accurate diagnosis and proper management of the condition.
We all know that people research their symptoms and medical conditions online prior to attending medical appointments. Looking for prevention, treatments, alternative therapies, medications, ways to manage symptoms and the likelihood of recurrence are just some of the frequently searched terms. This advertising is ideal for companies such as pharmaceutical companies and healthcare providers looking to reach patients with Gluten Intolerance.
Across our managed publishers, we see a significant number of Gluten Intolerance related searches each month. This provides a unique opportunity to advertise Gluten Intolerance treatments and supplements.
Health Targeting is in our DNA
Since 2012, we’ve been the leader in Health advertising. Healthy Ads can deliver Health Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours, via various DMP and DSP Integrations. No other company has the depth in Health Targeting that we do.
Reach Patients suffering Gluten Intolerance
We offer the ability to either advertise on pages next to articles about Gluten Intolerance or to people who have previously looked at Gluten Intolerance related articles or blogs in the past. We know that people looking at content related to Gluten Intolerance either have or suspect they have Gluten Intolerance. They are also most probably about to go out to discuss their symptoms with their doctor and be provided a management or treatment plan by them. This is an ideal time for Direct to Consumer Advertising (DTC) for supplements or medications that treat Gluten Intolerance.
Gluten Intolerance Targeting Solutions
Realtime Gluten Intolerance Targeting
Our Realtime Gluten Intolerance Targeting option allows an advertiser to run their advertising next to Gluten Intolerance webpages as the researcher looks at the page. This is the ultimate solution for advertising Gluten Intolerance treatment options or products. We can run this type of contextual targeting across our own Managed Supply, our Curated Supply and via a Media Plan via Managed Services.
Gluten Intolerance Audience Targeting
Our Gluten Intolerance Audience Targeting allows an advertiser to run their advertising targeted to people who have recently looked at Gluten Intolerance related content over the past 30 to 60 days. This offers a significantly larger scale than our Realtime Targeting option.
Popular Gluten Intolerance Searches
We see a wide range of Gluten Intolerance searches and content across our managed publishers. There is a significant number of Gluten Intolerance searches each month. The top twenty searches we see related to Gluten Intolerance include;