Osteoporosis Targeting

Osteoporosis Targeting Solutions 

What is Osteoporosis? Osteoporosis is a condition where bones lose a lot of their mass and become weak and fragile which causes bones to break more easily. Joint and back pain and short stature are other symptoms of this condition. Osteoporotic bone breaks are most likely to occur in the hip, spine or wrist, but other bones can break too. Osteoporosis can affect both men and women but is most likely to affect older people especially women after menopause. There’s no cure for osteoporosis, but medication and weight bearing exercises can help protect and strengthen your bones.

We all know that people research their symptoms and medical conditions online prior to attending medical appointments. Looking for prevention, treatments, alternative therapies, medications, ways to manage symptoms and the likelihood of recurrence are just some of the frequently searched terms. This advertising is ideal for companies such as pharmaceutical companies and healthcare providers looking to reach patients with Osteoporosis.

Across our managed publishers, we see a significant number of Osteoporosis related searches each month. This provides a unique opportunity to advertise Osteoporosis treatments and associated services.

Health Targeting is in our DNA
Since 2012, we’ve been the leader in Health advertising. Healthy Ads can deliver Health Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours, via various DMP and DSP Integrations. No other company has the depth in Health Targeting that we do.

Reach Patients suffering Osteoporosis  
We offer the ability to either advertise on pages next to articles about Osteoporosis or to people who have previously looked at Osteoporosis related articles or blogs in the past. We know that people looking at content related to Osteoporosis either have or suspect they have Osteoporosis. They are also most probably about to go out to discuss their symptoms with their doctor and be provided a management or treatment plan by them. This is an ideal time for Direct to Consumer Advertising (DTC) for medications or therapies that treat Osteoporosis.

Osteoporosis Targeting Solutions

Realtime Osteoporosis Targeting
Our Realtime Osteoporosis Targeting option allows an advertiser to run their advertising next to Osteoporosis webpages as the researcher looks at the page. This is the ultimate solution for advertising Osteoporosis treatment options or prevention’s. We can run this type of contextual targeting across our own Managed Supply, our Curated Supply and via a Media Plan via Managed Services.

Osteoporosis Audience Targeting
Our Osteoporosis Audience Targeting allows an advertiser to run their advertising targeted to people who have recently looked at Osteoporosis related content over the past 30 to 60 days. This offers a significantly larger scale than our Realtime Targeting option.

Popular Osteoporosis Searches
We see a wide range of Osteoporosis searches and content across our managed publishers. There is a significant number of Osteoporosis searches each month. The top twenty searches we see related to Osteoporosis include;