Blood Pressure Targeting

Blood Pressure Targeting Solutions 

Blood pressure helps give Doctors an idea how healthy your heart is and how hard it needs to work to pump blood around your body. To have your blood pressure taken a Doctor or nurse places a cuff around your arm which tightens and then releases. It takes a measurement with two numbers, the top one is called systolic and the bottom number is called diastolic. Systolic pressure refers to the amount of pressure in your arteries during the contraction of your heart muscle and the diastolic number is your blood pressure when your heart is between beats. Low blood pressure is anything under 120/80 and high blood pressure is a reading over 140/90. High blood pressure can cause serious health conditions like heart disease and stroke.

We all know that people research their symptoms and medical conditions online prior to attending medical appointments. Looking for prevention, treatments, alternative therapies, medications, ways to manage symptoms and the likelihood of recurrence are just some of the frequently searched terms. This advertising is ideal for companies such as pharmaceutical companies and healthcare providers looking to reach patients with high or low Blood Pressure.

Across our managed publishers, we see a significant number of Blood Pressure related searches each month. This provides a unique opportunity to advertise Blood Pressure treatments and therapies.

Health Targeting is in our DNA
Since 2012, we’ve been the leader in Health advertising. Healthy Ads can deliver Health Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours, via various DMP and DSP Integrations. No other company has the depth in Health Targeting that we do.

Reach Patients suffering High or Low Blood Pressure   
We offer the ability to either advertise on pages next to articles about Blood Pressure or to people who have previously looked at Blood Pressure related articles or blogs in the past. We know that people looking at content related to Blood Pressure either have or suspect they have low or high Blood Pressure. They are also most probably about to go out to discuss their symptoms with their doctor and be provided a management or treatment plan by them. This is an ideal time for Direct to Consumer Advertising (DTC) for medications or therapies that treat Blood Pressure conditions.

Blood pressure Targeting Solutions

Realtime Blood Pressure Targeting
Our Realtime Blood Pressure Targeting option allows an advertiser to run their advertising next to Blood Pressure webpages as the researcher looks at the page. This is the ultimate solution for advertising Blood Pressure treatment options or prevention’s. We can run this type of contextual targeting across our own Managed Supply, our Curated Supply and via a Media Plan via Managed Services.

Blood Pressure Audience Targeting
Our Blood Pressure Audience Targeting allows an advertiser to run their advertising targeted to people who have recently looked at Blood Pressure related content over the past 30 to 60 days. This offers a significantly larger scale than our Realtime Targeting option.

Popular Blood Pressure Searches
We see a wide range of Blood Pressure searches and content across our managed publishers. There is a significant number of Blood Pressure searches each month. The top twenty searches we see related to Blood Pressure include;