Children’s Health Targeting Solutions 

As a parent your main wish for your baby or child is for them to be happy and healthy. But due to their immature immune systems they are often more prone to picking up infections and viruses and getting sick. Common childhood illnesses include asthma, colds, coughs, fevers, throat infections, ear and eye infections, rashes, diarrhoea and vomiting, constipation and food allergies. Regular childhood immunisations protect children from serious diseases like measles, mumps, chicken pox, diphtheria, and Hepatitis b to name a few.

We all know that people research their symptoms and medical conditions online prior to attending medical appointments. Looking for prevention, treatments, alternative therapies, medications, ways to manage symptoms and the likelihood of recurrence are just some of the frequently searched terms. This advertising is ideal for companies such as pharmaceutical companies and healthcare providers looking to reach parents concerned about their Children’s Health.

Across our managed publishers, we see a significant number of Children’s Health related searches each month. This provides a unique opportunity to advertise Children’s Health treatments and therapies.

Health Targeting is in our DNA
Since 2012, we’ve been the leader in Health advertising. Healthy Ads can deliver Health Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours, via various DMP and DSP Integrations. No other company has the depth in Health Targeting that we do.

Reach Parents with Children suffering with health conditions
We offer the ability to either advertise on pages next to articles about Children’s Health or to people who have previously looked at Children’s Health related articles or blogs in the past. We know that people looking at content related to Children’s Health either have or suspect their child has a health condition or illness. They are also most probably about to go out to discuss their child’s symptoms with their doctor and be provided a management or treatment plan by them. This is an ideal time for Direct to Consumer Advertising (DTC) for medications or therapies that treat Children’s Health conditions.

Children’s Health Targeting Solutions

Realtime Children’s Health Targeting
Our Realtime Children’s Health Targeting option allows an advertiser to run their advertising next to Childrens Health webpages as the researcher looks at the page. This is the ultimate solution for advertising Childrens Health treatment options or prevention’s. We can run this type of contextual targeting across our own Managed Supply, our Curated Supply and via a Media Plan via Managed Services.

Children’s Health Audience Targeting
Our Children’s Health Audience Targeting allows an advertiser to run their advertising targeted to people who have recently looked at Children’s Health related content over the past 30 to 60 days. This offers a significantly larger scale than our Realtime Targeting option.

Popular Children’s Health Searches
We see a wide range of Children’s Health searches and content across our managed publishers. There is a significant number of Children’s Health searches each month. The top twenty searches we see related to Children’s Health  include;

  • Children’s health

  • Children’s Health defense

  • Complete children’s health

  • Children’s health insurance

  • Children’s dental health

  • Children’s special health care services

  • Children’s health care

  • Children’s health services

  • Children’s eye health

  • Children’s behavioral health

  • Children’s oral Health

  • Children’s mental health

  • Children’s health insurance programs

  • Health, safety and children’s nutrition

  • Children’s and adolescents health

  • Health and welfare child support

  • Children’s health conditions

  • Kids health

  • Kids health in the classroom

  • Health apps for kids

Let’s Get Started ! 

Let the Healthy Ads team walk you through all the options available to ensure that your Health, Fitness, Pharmaceutical or Medical campaign has the best possible combination of Premium Guaranteed Inventory, First Party Data and Programmatic elements.