Geriatric Medicine Targeting

Geriatric Medicine Targeting Solutions 

Geriatric Medicine is medical care for older adults that are 65 years or older. Geriatric physicians are specialist doctors who are trained in the aging process. Common conditions that older people are likely to experience include immobility, instability, incontinence, and impaired intellect and memory.  

We all know that people research their symptoms and medical conditions online prior to attending medical appointments. Looking for prevention, treatments, alternative therapies, medications, ways to manage symptoms and the likelihood of recurrence are just some of the frequently searched terms. This advertising is ideal for companies such as pharmaceutical companies and healthcare providers looking to reach elderly people and their carers.

Across our managed publishers, we see a significant number of Geriatric Medicine related searches each month. This provides a unique opportunity to advertise Geriatric Medicine treatments and therapies.

Health Targeting is in our DNA
Since 2012, we’ve been the leader in Health advertising. Healthy Ads can deliver Health Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours, via various DMP and DSP Integrations. No other company has the depth in Health Targeting that we do.

Reach Geriatric Medicine patients 
We offer the ability to either advertise on pages next to articles about Geriatric Health or to people who have previously looked at Geriatric related articles or blogs in the past. We know that people looking at content related to Geriatric Health and Medicine either have or suspect they or someone they know may have a Geriatric Health condition. They are also most probably about to go out to discuss their symptoms with their doctor and be provided a management or treatment plan by them. This is an ideal time for Direct to Consumer Advertising (DTC) for medications or therapies that treat Geriatric Health conditions.

Geriatric Medicine Targeting Solutions

Realtime Geriatric Medicine Targeting
Our Realtime Geriatric Medicine Targeting option allows an advertiser to run their advertising next to Geriatric Medicine webpages as the researcher looks at the page. This is the ultimate solution for advertising Geriatric Health treatment options or prevention’s. We can run this type of contextual targeting across our own Managed Supply, our Curated Supply and via a Media Plan via Managed Services.

Geriatric Medicine Audience Targeting
Our Geriatric Audience Targeting allows an advertiser to run their advertising targeted to people who have recently looked at Geriatric health related content over the past 30 to 60 days. This offers a significantly larger scale than our Realtime Targeting option.

Popular Geriatric Medicine Searches
We see a wide range of Geriatric related searches and content across our managed publishers. The top twenty searches we see related to Geriatric Medicine include;