Weight Loss is a fast growing industry with so many individuals wanting to lose weight. With obesity linked to many health conditions Doctors are recommending Weight Loss for many individuals to get into a healthier body mass index (BMI). Weight Loss can be done through increased exercise, eating a reduced calorie diet, appetite suppressing medications and surgery. Lifestyle factors such as ensuring enough sleep and ensuring stress levels are kept minimal can also assist with Weight Loss.
Weight Loss is a very popular industry, and one that is searched frequently online as more and more individuals seek to improve their health and look for new ways to do so. We see lots of searches with people searching for “Weight Loss” as people look for different ways to lose excess weight. This provides a unique opportunity for companies selling dietary supplements, exercise products, gymnasiums, weight loss medications and healthcare providers wishing to reach their target audience.
Health Targeting is in our DNA
Since 2012, we’ve been the leader in Health advertising. Healthy Ads can deliver Health Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours, via various DMP and DSP Integrations. No other company has the depth in Health Targeting that we do.
Reach Individuals who are wanting to Lose Weight
We offer the ability to either advertise on pages next to articles about Weight Loss or to people who have previously looked at Weight Loss related articles or blogs in the past. We know that people looking at content related to Weight Loss care about their health and living a healthy lifestyle. This Direct to Consumer Advertising (DTC) is an ideal way to reach your audience.
Weight Loss Targeting Solutions
Realtime Weight Loss Targeting
Our Realtime Weight Loss Targeting option allows an advertiser to run their advertising next to Weight Loss webpages as the researcher looks at the page. This is the ultimate solution for advertising various Weight Loss products or healthcare providers that can assist. We can run this type of contextual targeting across our own Managed Supply, our Curated Supply and via a Media Plan via Managed Services.
Weight Loss Audience Targeting
Our Weight Loss Audience Targeting allows an advertiser to run their advertising targeted to people who have recently looked at Weight Loss related content over the past 30 to 60 days. This offers a significantly larger scale than our Realtime Targeting option.
Popular Weight Loss Searches
We see a wide range of Weight Loss searches each month and a vast amount of content on this topic across our managed publishers. The top twenty searches we see related to Weight Loss include;