Asthma Targeting Solutions
Asthma is a lung condition where the airways narrow and swell which make its more difficult to breathe. Symptoms include a cough, wheeze and shortness of breath. Asthma can be mild or severe and can affect individuals of all ages. Asthma is most often treated with inhaler puffers that can help to open up the airways or prevent an asthma attack from occurring.
We all know that people research their symptoms and medical conditions online prior to attending medical appointments. Looking for prevention, treatments, alternative therapies, medications, ways to manage symptoms and the likelihood of recurrence are just some of the frequently searched terms. This advertising is ideal for companies such as pharmaceutical companies, alternative therapies and healthcare providers looking to reach individuals who have Asthma.
Across our managed publishers, we see a significant number of Asthma related searches each month. This provides a unique opportunity to advertise new treatments and products to assist Asthma sufferers.
Health Targeting is in our DNA
Since 2012, we’ve been the leader in Health advertising. Healthy Ads can deliver Health Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours, via various DMP and DSP Integrations. No other company has the depth in Health Targeting that we do.
Reach Individuals with Asthma
We offer the ability to either advertise on pages next to articles about Asthma or to people who have previously looked at Asthma related articles or blogs in the past. We know that people looking at content related to Asthma either suspect they have it or have been diagnosed with it or know someone with it. They are also most probably about to go out to discuss Asthma with their doctor and be provided with information about treatment and management options. This is an ideal time for Direct to Consumer Advertising (DTC) for Asthma.
Asthma Targeting Solutions
Realtime Asthma Health Targeting
Our Realtime Asthma Targeting option allows an advertiser to run their advertising next to Asthma webpages as the researcher looks at the page. This is the ultimate solution for advertising Asthma treatment options. We can run this type of contextual targeting across our own Managed Supply, our Curated Supply and via a Media Plan via Managed Services.
Asthma Audience Targeting
Our Asthma Audience Targeting allows an advertiser to run their advertising targeted to people who have recently looked at Asthma related content over the past 30 to 60 days. This offers a significantly larger scale than our Realtime Targeting option.
Popular Asthma Searches
We see a wide range of Asthma searches each month and a vast amount of content on this topic across our managed publishers. The top twenty searches we see related to Asthma include;