Rugby Targeting

Football Targeting Solutions 

In Football, which is also known as soccer in various countries, there are two teams, each with eleven players. The field is defined by boundary lines, a midway line, and two goal areas. The main goal of the game is for each team to defend one goal area and attempt to put the spherical ball into the opposing goal. The team that scores the most goals in the allowed period is declared the winner. Football is unique in that it forbids the use of hands and arms to interact with the ball, a regulation that applies to all players on the pitch except the goalkeeper. Goalkeepers can use their hands to stop opponents from scoring within their penalty area.

Many different gaming mechanics, including dribbling, passing, shooting, heading, and tackling, are used, all with a purpose. It demands a combination of physical ability, technical proficiency, strategic knowledge, and mental toughness. Football is an emotional rollercoaster for both players and fans due to the game’s fluctuating nature, which is characterized by individual brilliance, teamwork, thrilling comebacks, and tense closing minutes.

The Fédération Internationale de Football Association (FIFA), which manages football internationally, is responsible for maintaining and updating the sport’s rules. Different regional and national organizations manage the sport at different levels, organizing domestic leagues, knockout competitions, and other events.

We see lots of searches for “Football” in our network as people look for updates and news about their favorite team and sport. This provides a unique opportunity for companies selling products wishing to reach Football fans.

Health Targeting is in our DNA
Since 2012, we’ve been the leader in Health advertising. Healthy Ads can deliver Health Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours, via various DMP and DSP Integrations. No other company has the depth in Health Targeting that we do.

Reach Individuals who play and follow Football     
We offer the ability to either advertise on pages next to articles about Football or to people who have previously looked at Football related articles or blogs in the past. We know that people looking at content related to Football love the sport. This Direct to Consumer Advertising (DTC) is an ideal way to reach your audience.

Football Targeting Solutions

Realtime Football Targeting
Our Realtime Football Targeting option allows an advertiser to run their advertising next to Football webpages as the researcher looks at the page. This is the ultimate solution for advertising fitness and exercise products and clothing. We can run this type of contextual targeting across our own Managed Supply, our Curated Supply and via a Media Plan via Managed Services.

Football Audience Targeting
Our Football Audience Targeting allows an advertiser to run their advertising targeted to people who have recently looked at Football related content over the past 30 to 60 days. This offers a significantly larger scale than our Realtime Targeting option.

Popular Football Searches
We see a wide range of Football searches each month and a vast amount of content on this topic across our managed publishers. The top twenty searches we see related to Football include;