We all know that people research their symptoms and medical conditions online prior to attending medical appointments. Looking for prevention, treatments, alternative therapies, medications, ways to manage symptoms and the likelihood of recurrence are just some of the frequently searched terms. This advertising is ideal for companies that sell sun protection products like sun cream, hats and rash shirts.
Across our managed publishers, we see a significant number of Sunburn related searches each month. This provides a unique opportunity to advertise Sunburn products and treatments.
Health Targeting is in our DNA
Since 2012, we’ve been the leader in Health advertising. Healthy Ads can deliver Health Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours, via various DMP and DSP Integrations. No other company has the depth in Health Targeting that we do.
Reach individuals who have Sunburn
We offer the ability to either advertise on pages next to articles about Sunburn or to people who have previously looked at Sunburn related articles or blogs in the past. We know that people looking at content relating to Sunburn either have Sunburn or know someone that has had Sunburn. This is an ideal time for Direct to Consumer Advertising (DTC) for products that treat or prevent Sunburn.
Sunburn Targeting Solutions
Realtime Sunburn Targeting
Our Realtime Sunburn Targeting option allows an advertiser to run their advertising next to Sunburn webpages as the researcher looks at the page. This is the ultimate solution for advertising Sunburn products and treatments. We can run this type of contextual targeting across our own Managed Supply, our Curated Supply and via a Media Plan via Managed Services.
Sunburn Audience Targeting
Our Sunburn Audience Targeting allows an advertiser to run their advertising targeted to people who have recently looked at Sunburn related content over the past 30 to 60 days. This offers a significantly larger scale than our Realtime Targeting option.
Popular Sunburn Searches
We see a large number of Sunburn related searches each month and have a wide range of Sunburn content across our managed publishers. The top twenty searches we see related to Sunburn are;