Epilepsy is a neurological disorder characterized by recurrent, unprovoked seizures. Seizures occur due to abnormal electrical activity in the brain, leading to temporary changes in behavior, consciousness, or body movements. Epilepsy can affect people of all ages and can be caused by various factors, including genetic predisposition, brain injuries, infections, or developmental disorders.
During a seizure, individuals may experience different symptoms, depending on the area of the brain affected. These symptoms can range from brief lapses in awareness and subtle movements to convulsions and loss of consciousness. The frequency and severity of seizures can vary greatly among individuals with epilepsy. Some may have infrequent seizures, while others may experience multiple seizures in a day.
Epilepsy is typically diagnosed after a person has experienced at least two unprovoked seizures. The diagnosis involves a thorough medical history review, physical examination, and various diagnostic tests such as electroencephalogram (EEG), brain imaging scans, and blood tests. Treatment for epilepsy often involves medication to control and prevent seizures. In some cases, surgery or other therapeutic interventions may be recommended.
It is important for individuals with epilepsy to work closely with healthcare professionals to manage their condition effectively. With proper treatment and lifestyle adjustments, many people with epilepsy are able to lead full and active lives.
We all know that people research their symptoms and research medical conditions online prior to attending medical appointments. Looking for prevention, treatments, alternative therapies, medications, ways to manage symptoms and the likelihood of recurrence are just some of the frequently searched terms. This advertising is ideal for companies such as pharmaceutical companies, Government Health Departments and healthcare providers looking to reach individuals who have Epilepsy.
Across our managed publishers, we see a significant number of Epilepsy related searches each month. This provides a unique opportunity to advertise new treatment options and products to assist Epilepsy sufferers.
Health Targeting is in our DNA
Since 2012, we’ve been the leader in Health advertising. Healthy Ads can deliver Health Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours, via various DMP and DSP Integrations. No other company has the depth in Health Targeting that we do.
Reach Individuals with Epilepsy
We offer the ability to either advertise on pages next to articles about Epilepsy or to people who have previously looked at Epilepsy related articles or blogs in the past. We know that people looking at content related to Epilepsy either have it themselves or know someone with Epilepsy and are researching it. They are also most probably about to go out to discuss Epilepsy with their doctor and be provided with information about treatment options. This is an ideal time for Direct to Consumer Advertising (DTC) for Epilepsy.
Epilepsy Targeting Solutions
Realtime Epilepsy Health Targeting
Our Realtime Epilepsy Targeting option allows an advertiser to run their advertising next to Epilepsy webpages as the researcher looks at the page. This is the ultimate solution for advertising Epilepsy treatment options. We can run this type of contextual targeting across our own Managed Supply, our Curated Supply and via a Media Plan via Managed Services.
Epilepsy Audience Targeting
Our Epilepsy Audience Targeting allows an advertiser to run their advertising targeted to people who have recently looked at Epilepsy related content over the past 30 to 60 days. This offers a significantly larger scale than our Realtime Targeting option.
Popular Epilepsy Searches
We see a wide range of Epilepsy searches each month and a vast amount of content on this topic across our managed publishers. The top twenty searches we see related to Epilepsy include;