Running Targeting

Running Targeting Solutions 

Running is a physical activity that uses a variety of muscle groups and demands a particular amount of cardiovascular stamina. It’s frequently done for sport (like track and field competitions) or for fitness, as well as in other racing events like triathlons or marathons. It can also be an outdoor recreational activity, a mindfulness exercise, or a stress-reduction routine.

Running as a sport consists of a number of events that mostly include foot racing. In general, the goal is to complete a particular distance in the least amount of time. Sprints, middle- and long-distance events, and hurdling are common classifications for these sports.

• Sprints are short-distance, high-intensity runs. Sprinting distances in athletics include 60 metres, 100 metres, 200 metres, and 400 metres.
• Middle-distance races are longer than sprints but still demand a high level of speed. The 800 metres, 1500 metres, and mile run are common middle-distance competitions.
• Long-distance competitions necessitate a higher level of endurance. They span from the 3000 metre run to the 5000 and 10000 metre races, as well as marathon events of 42.195 km (26.219 miles).
• Hurdle races require competitors to jump over obstacles positioned at regular intervals along the course. The 110-meter and 400-meter hurdles are popular competitions.

Running is a key element in a variety of sports, including American football, soccer, rugby, and basketball, to mention a few. Cross-country running, triathlon, and the running part of the contemporary pentathlon and biathlon all use it as their major activity.

Running offers several health benefits and is a popular form of exercise for individuals all around the world. It can assist to improve cardiovascular fitness, endurance, and mood, among other things.

We see lots of searches for “Running” in our network as individuals seek the latest updates and news about their favorite sport. This provides a unique opportunity for companies selling products or services related to running to effectively reach their target audience.

Health Targeting is in our DNA
Since 2012, we’ve been the leader in Health advertising. Healthy Ads can deliver Health Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours, via various DMP and DSP Integrations. No other company has the depth in Health Targeting that we do.

Reach Individuals interested in Running      
We offer the ability to either advertise on pages next to articles about Running or to people who have previously looked at Running related articles or blogs in the past. We know that people looking at content related to Running love the sport. This Direct to Consumer Advertising (DTC) is an ideal way to reach your audience.

Running Targeting Solutions

Realtime Running Targeting
Our Realtime Running Targeting option allows an advertiser to run their advertising next to Running webpages as the researcher looks at the page. This is the ultimate solution for advertising fitness, exercise products, and sports shoes. We can run this type of contextual targeting across our own Managed Supply, our Curated Supply and via a Media Plan via Managed Services.

Running Audience Targeting
Our Running Audience Targeting allows an advertiser to run their advertising targeted to people who have recently looked at Running related content over the past 30 to 60 days. This offers a significantly larger scale than our Realtime Targeting option.

Popular Running Searches
We see a wide range of Running searches each month and a vast amount of content on this topic across our managed publishers. The top twenty searches we see related to Running include;