Tennis Targeting

Tennis Targeting Solutions 

Tennis is a sport normally played by two players (singles) or two teams of two players each (doubles). It is an Olympic sport that is enjoyed by people of all ages and social classes. Anyone who can grip a racket, including wheelchair users, can participate in the sport. In Birmingham, England, in the late nineteenth century, Lawn Tennis gave rise to the present game of Tennis.

Moving the ball such that the opposition is unable to play an appropriate return is the game’s primary goal. Players need to move the ball onto their opponent’s court and over the net to win. When the other team is unable to smash the ball back effectively, a point is scored. The match is won by the player with the most points. A match typically includes one or more sets with each set having six games.

A Tennis court is a rectangular, level surface where Tennis is played. The court is 78 feet (23.77 m) in length and 36 feet (10.97 m) in width for doubles matches. For singles matches, the width is 27 feet (8.23 m). A net in the middle of the court, which is 3 feet (0.91 metres) high, divides it in half.

A hollow rubber ball covered with felt is used in the game. Tennis rackets with cord strings are used by players to strike the ball. The Australian Open, French Open, Wimbledon, and US Open competitions are among the most watched sports events in the world. The most prestigious competitions in the sport are regarded as these.

We see lots of searches for “Tennis” in our network as people look for updates and news about their favorite team and sport. This provides a unique opportunity for companies selling products wishing to reach Tennis fans.

Health Targeting is in our DNA
Since 2012, we’ve been the leader in Health advertising. Healthy Ads can deliver Health Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours, via various DMP and DSP Integrations. No other company has the depth in Health Targeting that we do.

Reach Individuals who play and follow Tennis      
We offer the ability to either advertise on pages next to articles about Tennis or to people who have previously looked at Tennis related articles or blogs in the past. We know that people looking at content related to Tennis love the sport. This Direct to Consumer Advertising (DTC) is an ideal way to reach your audience.

Tennis Targeting Solutions

Realtime Tennis Targeting
Our Realtime Tennis Targeting option allows an advertiser to run their advertising next to Tennis webpages as the researcher looks at the page. This is the ultimate solution for advertising companies that produce and sell Tennis related products, such as Tennis rackets, Tennis ball, Tennis shoes, Tennis apparel, and accessories. We can run this type of contextual targeting across our own Managed Supply, our Curated Supply and via a Media Plan via Managed Services.

Tennis Audience Targeting
Our Tennis Audience Targeting allows an advertiser to run their advertising targeted to people who have recently looked at Tennis related content over the past 30 to 60 days. This offers a significantly larger scale than our Realtime Targeting option.

Popular Tennis Searches
We see a wide range of Tennis searches each month and a vast amount of content on this topic across our managed publishers. The top twenty searches we see related to Tennis include;