Prescription Drug Advertising
Prescription drug advertising can be a bit of a difficult task to take on as an advertiser.
This can be an awkward topic write about.
To start, there are legal issues that surround what can and cannot be advertised when it comes to medication, all of which vary significantly depending on the substance in question and the area it is being advertised.
Just as well, it can also be difficult to be as accurate and not misleading as possible when you’re dealing with limited space for an ad.
So what can we do with prescription drug advertising from an advertisers point of view? With Healthy Ads and a handful of key tips, taking on this type of advertising can actually be quite easy.