Top Healthcare Marketing Agencies
Healthcare Marketing Agencies are essential partners for brands navigating the complex world of health and wellness advertising. The right Healthcare Marketing Agency can drive awareness, trust, and real results. Here are some of the leading agencies making an impact globally.
What is a Healthcare Marketing Agency?
A healthcare marketing agency is a specialized agency that plans, creates, and executes advertising and marketing strategies for organizations in the health, wellness, pharmaceutical, and medical sectors. Unlike general marketing agencies, a healthcare marketing agency must navigate strict regulatory frameworks such as HIPAA, GDPR, and TGA, balancing compliance with creative excellence. The agency produces advertising creative and media plans across television, digital, and mobile channels, ensuring that messages reach patients, healthcare professionals, providers, and payers in brand-safe environments. Services include brand development, creative concepting, cross-channel media planning, patient acquisition tactics, HCP engagement, content production, and digital transformation. By translating complex clinical data into clear, compelling advertising, a healthcare marketing agency builds trust, inspires action, and ultimately contributes to better health outcomes.
The World's Leading Healthcare Marketing Agencies
At Healthy Ads, we're proud to work alongside some of the most respected healthcare marketing agencies globally. These health agencies play a critical role in helping health, wellness, pharmaceutical, and medical brands navigate an increasingly complex digital landscape—where privacy matters, attention is limited, and targeting needs to be smarter.
Whether it's building brand awareness, driving patient acquisition, or launching a new OTC product, the right agency can make all the difference. From performance marketing specialists to full-service healthcare communication firms, we've seen firsthand how impactful the right partnership can be.
We've compiled a global list of leading agencies—many of whom we work with across campaigns targeting:
- Health-conscious and condition-specific audiences
- Pharmaceutical, OTC, and supplement buyers
- Wellness and lifestyle segments
- CTV and high-attention digital environments
The health agencies we partner with are not only strategic thinkers, they are also highly skilled in advertising execution. They know how to bring campaigns to life across television, digital, and mobile platforms with creative that resonates and media placements that perform. By using privacy-compliant solutions like Healthy Ads, these agencies activate campaigns that reach highly relevant audiences without relying on personal data. From concept development to media buying and campaign optimization, they combine creative excellence with data-informed precision to deliver meaningful results in the health and wellness space
How is a Healthcare Marketing Agency different to a traditional Advertising Agency?
A Healthcare Marketing Agency differs from a traditional advertising agency in several critical ways:
- Compliance Requirements: Healthcare agencies must navigate strict regulations like HIPAA, TGA, or FDA guidelines. Every campaign is subject to legal, medical, and regulatory (MLR) reviews—something most traditional agencies don't face.
- Target Audience Complexity: While traditional agencies often market to broad consumer demographics, healthcare agencies work across more specialised segments—such as patients, carers, healthcare professionals (HCPs), insurers, and regulators—each requiring tailored messaging.
- Data Sensitivity: Healthcare marketing involves handling highly sensitive health information. Agencies must prioritise privacy and consent, using de-identified or first-party data only. Traditional agencies may have greater flexibility with data sources and usage.
- Scientific Rigor: Healthcare campaigns must be grounded in clinical accuracy. This demands medical expertise and approval cycles uncommon in traditional creative environments.
In essence, a Healthcare Marketing Agency combines creative insight with scientific integrity, legal precision and precise media placement at scale.
How to choose the right Healthcare Marketing Agency?
Here's a 7-point checklist for choosing the right healthcare marketing agency:
1. Therapeutic Expertise
Choose an agency with proven experience in your specific disease area or healthcare segment. Their familiarity with medical terminology, patient behaviour, and clinical pathways will fast-track results.
2. Regulatory Know-How
Ensure the agency understands HIPAA, TGA, FDA, or relevant regional compliance standards. Ask about their approval rates and how they manage MLR (medical, legal, regulatory) reviews.
3. Track Record & Case Studies
Review recent success stories, client testimonials, or before-and-after campaign metrics. Strong case studies reflect real-world capability, not just creative flair.
4. Omnichannel Strength
Verify their ability to integrate media, CRM, HCP engagement, patient journeys, and content across all channels—from paid media to social, search, and point of care.
5. Analytical & Data Skills
Look for a team that can activate first-party data responsibly, measure outcomes, and apply insights in real time.
6. Cultural & Communication Fit
Success hinges on collaboration. Choose a partner whose working style, values, and communication rhythm match yours—especially for long-term product lifecycles.
7. Scalability & Innovation
Can the agency adapt as your brand grows or pivots? Ask how they use new tech like AI, real-world evidence, or advanced segmentation in health marketing.
Choosing the right partner means balancing creativity, compliance, and chemistry.
Top Healthcare Marketing Agencies
Here is our curated list of Health Marketing Agencies, presented in no particular order.
Last Updated 15-September-2025
Here at Healthy Ads we work alongside many of these Health Marketing Agencies—sometimes as partners, sometimes as collaborators on advertising campaigns, and other times as competitors on pitches. Below is our list of leading Healthcare Marketing Agencies from around the world. While we do not rank them in any particular order, each agency has a proven track record in health, wellness, pharmaceutical, or medical advertising. Most are full-service agencies offering a mix of strategic, creative, and media capabilities. Some are part of the world's largest agency holding companies, including WPP, Omnicom, Publicis Groupe, IPG, Dentsu, and Havas.
If you think your agency should be listed here, please Contact Us.
- FCB Health (under IPG Health)
- McCann Global Health (under IPG Health
- IPG Health
- Dentsu Health
- Publicis Health (part of Publicis Groupe)
- Digitas Health (Part of Publicis Groupe)
- Langland (Part of Publicis Groupe)
- Saatchi & Saatchi Wellness (Part of Publicis Groupe)
- Ogilvy Health
- Havas Health Network (also known as Havas Health and You)
- CMI Media Group (a WPP Company)
- Area 23 (IPG Health Company)
- Klick Health
- Real Chemistry (Formerly W20 group)
- Deloitte Digital
- VML Health
- Inizio Evoke
- EVERSANA INTOUCH
- Intrepy Healthcare Marketing
- Healthcare Success
- Medical Digitals
- Medico Digital
- InBeat Agency
- Good Apple
- Merkle Health
- Razorfish (Under Publicis Groupe)
- Avalere Health (formally known as StoneArch)
- SSCG Media Group (Part of Omnicom Health)
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1. FCB Health (under IPG Health)
LinkedIn: https://www.linkedin.com/company/fcb-health-ny
Website: https://fcbhealthny.com/ & https://fcbhealthlondon.com/
HQ: New York NYC with offices in London UK, Hampshire UK, Frankfurt Germany and Colombia.
Founded: 1987 and became part of IPG in 2021.
Team Size: 2800
Key Services: Health equality especially in regards to accessing clinical trials, strategic consulting and brand planning, creative development, medical communications, digital and social media marketing, media planning and buying, patient and healthcare professional engagement, regulatory and compliance expertise.FCB Health is a global healthcare marketing agency known for combining scientific precision with creative excellence. As part of the IPG Health network, it delivers end-to-end solutions across brand strategy, HCP and patient engagement, digital innovation, and medical communications. FCB Health excels in navigating complex compliance environments, ensuring campaigns meet regulatory standards like FDA and HIPAA. Leveraging proprietary tech platforms and data-driven insights, the agency has delivered award-winning outcomes—boosting prescription uptake, improving adherence, and driving real behavioural change across therapeutic areas from oncology to rare diseases.
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2. McCann Global Health (under IPG Health)
LinkedIn: https://www.linkedin.com/company/mccann-global-health
Website: https://mccannglobalhealth.com/
HQ: New York NYC with offices in New Jersey USA, London UK, Macclesfield UK, Milan Italy, Tokyo, Brazil and Cairo.
Founded: 1996 and joined IPG Health in 2021.
Team Size: 2500
Key Services: Strategic consulting and research, creative development and advertising, and consultancy services.McCann Health, including its specialised arm McCann Global Health, delivers integrated healthcare communications that drive measurable health outcomes. Backed by the IPG Health network, they craft behaviour change campaigns grounded in evidence and designed for regulatory compliance across global markets. Their services span brand strategy, HCP engagement, patient education, and public health advocacy. McCann Global Health focuses on population health, working with NGOs and governments to improve access, equity, and awareness. With a commitment to human-centred design and digital innovation, McCann has helped scale campaigns addressing vaccine confidence, chronic disease prevention, and maternal health in over 30 countries.
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3. IPG Health
LinkedIn: https://www.linkedin.com/company/ipg-health
Website: https://ipghealth.com/
HQ: New York, USA
Founded: 2021 (Following merger between FCB Health & McCann Health)
Team Size: 6500
Key Services: Strategic Consulting, Medical Communications, Healthcare Professional Marketing, Consumer Health & Wellness Campaigns, Global Health Initiatives, Market Access & Payer Strategy, Digital & Multichannel Engagement, Creative Development & Branding, Data Analytics & Insights, Patient Engagement & Advocacy, Health Policy, Clinical Trial Recruitment.IPG Health earned its place among the top health agencies by delivering measurable outcomes through proprietary, compliance-driven technology. Its EPIC/EPICC platform combines the most advanced healthcare-specific data stack (including Acxiom) with AI and behavioral science to activate 1:1 "LivingJourneys," "LivingPersonas," and real-time content optimization. Its ADELe gen-AI conversational interface makes data accessible to all stakeholders while ensuring legal governance and strict healthcare compliance. With over 6,000 experts globally, IPG Health delivers speed, scale, and regulatory rigor—driving creative strategies that change behaviors and improve patient outcomes.
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4. Dentsu Health
LinkedIn: https://www.linkedin.com/company/dentsu-health
Website: https://www.dentsuhealth.com/
HQ: Tokyo Japan with offices in New York, Philadelphia, Chicago, Toronto, Munich, Frankfurt, Shanghai and Milan.
Founded: 2021
Team Size: 2000
Key Services: Strategic Consulting and Insights, Creative Development and Communication Strategy, full service CXRM, Media Planning and Buying, Marketing Technology (MarTech) services.Dentsu Health is a global healthcare marketing platform that connects over 2,000 health specialists across 85 markets. Operating under Dentsu Group, it delivers fully integrated services across strategy, creative, media, data, and experience design. Dentsu Health focuses on compliant, personalised health communications—leveraging first-party data, CXRM tools, and martech solutions to deliver measurable outcomes. With demonstrated success in patient-centric campaigns and pharmaceutical launches, it combines empathy with performance. From HIPAA-compliant omnichannel journeys to culturally relevant creative, Dentsu Health transforms complex health challenges into meaningful, behaviour-driven experiences that improve outcomes at scale.
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5. Publicis Health (part of Publicis Groupe)
LinkedIn: https://www.linkedin.com/company/publicishealth
Website: https://publicishealth.com/
HQ: New York with offices in Sydney, Melbourne, Adelaide and Brisbane Australia and Philadelphia and Chicago USA, London UK, Paris and Montpellier France, Tokyo Japan, Toronto Canada, Milan Italy and Sao Paulo Brazil.
Founded: 1998
Team Size: 3000+
Key Services: Healthcare Marketing & Advertising, Consulting and Market Access, Brand Management, Digital Transformation and Data and Analytics.Publicis Health is a global healthcare communications network under Publicis Groupe, comprising over 3,000 professionals across 40 offices worldwide. The organization specializes in transforming healthcare marketing into meaningful engagement through a blend of creativity, data analytics, and technology. Their services encompass advertising, branding, strategic planning, digital media, and medical communications, all designed to meet stringent compliance standards such as HIPAA and GDPR.
A notable innovation is their PeopleCloud Physician platform, developed by Publicis Health Media, which integrates fragmented healthcare professional (HCP) data to enhance targeted communication and improve patient outcomes. Additionally, Publicis Health has partnered with League to create personalized digital healthcare experiences, aiming to increase patient engagement and streamline access to care. These initiatives demonstrate Publicis Health's commitment to leveraging technology and data-driven strategies to advance healthcare marketing and patient well-being
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6. Digitas Health (Part of Publicis Groupe)
LinkedIn: https://www.linkedin.com/company/digitas-health
Website: https://www.digitashealth.com/
HQ: Philadelphia USA with offices in New York, Chicago, San Francisco, London UK and Tokyo Japan.
Founded: 1990
Team Size: 900
Key Services: Brand Strategy & Positioning, Creative & Content, Development, Digital & Experience Design, Innovation & Emerging Tech, Social Media, Med Comms, Data & Analytics. Regulatory & Compliance.Digitas Health is a global connected health agency under Publicis Groupe, specializing in bridging the gap between health brands and people through data-driven, empathetic storytelling. Their core services encompass brand strategy, creative content, digital experience design, medical communications, and regulatory compliance.
Leveraging platforms like PulsePoint's HCP365, Digitas Health has enhanced campaign performance by improving 1:1 NPI attribution, increasing site traffic, and optimizing search campaigns. Their commitment to compliance ensures adherence to regulations such as HIPAA and GDPR, safeguarding patient data and maintaining trust. By integrating advanced analytics and automation, they deliver personalized, compliant healthcare marketing solutions that drive measurable outcomes.
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7. Langland (Part of Publicis Groupe)
LinkedIn: https://www.linkedin.com/company/langland
Website: https://www.publicislangland.com/
HQ: London & Windsor, UK
Founded: 1991 and joined Publicis in 2015
Team Size: 300
Key Services: Healthcare Advertising, Medical Strategy & Education, Public Relations & Communications, Patient Engagement & Advocacy, Clinical Trial Experience, Brand Strategy & Positioning, Digital & Omnichannel Marketing, Creative Production.Langland, a Publicis Health company, is a leading healthcare communications agency that blends scientific expertise, strategic insight, and creative innovation to deliver powerful health marketing solutions. The agency specialises in enhancing clinical trial experiences, developing impactful medical education programs, and producing targeted public relations campaigns that raise awareness and influence behaviour. Langland also excels in health advertising, crafting compelling brand narratives that connect with both healthcare professionals and patients across multiple platforms. With offices in London and Sydney, Langland partners with global health and life sciences brands to create meaningful, purpose-driven communications that improve health outcomes worldwide.
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8. Saatchi & Saatchi Wellness (Part of Publicis Groupe)
LinkedIn: https://www.linkedin.com/company/saatchi-&-saatchi-wellness
Website: https://www.saatchiwellness.com/
HQ: New York USA
Founded: 1970
Team Size: 500
Key Services: Brand Strategy & Communications, Medical Strategy & Education, Digital & Technology Solutions, Creative & Content Development, Customer Experience & Journey Mapping, Data & Analytics, Multichannel Marketing.Saatchi & Saatchi Wellness is a global health and wellness communications agency within the Publicis Health network. The agency specializes in creating integrated marketing solutions that connect healthcare brands with consumers and professionals. Their services encompass brand strategy, creative development, digital engagement, medical education, and data analytics. By leveraging the "Wellness Effect," they aim to inspire healthier behaviors and improve patient outcomes through personalized experiences. With offices in New York and London, Saatchi & Saatchi Wellness combines scientific rigor with creative innovation to deliver impactful campaigns across various health sectors.
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9. Ogilvy Health
LinkedIn: https://www.linkedin.com/company/ogilvy-health-north-america
Website: https://www.ogilvyhealth.com/
HQ: London UK with offices in New York and New Jersey USA.
Founded: Ogilvy was founded in 1948 and Ogilvy Health was established in 2008.
Team Size: 650
Key Services: Brand Development & Promotion, Public Relations & Influence, Medical Education & Scientific Engagement, DigitalOgilvy Health is a global healthcare communications agency under the WPP network, delivering strategic, creative, and scientifically grounded campaigns across pharma, biotech, and public health sectors. With around 650 staff worldwide, the agency integrates regulatory-compliant messaging with data-driven insights to influence both professional and patient behaviour. Their work spans brand strategy, medical education, omnichannel engagement, and patient support. Known for their behavioural science approach, Ogilvy Health has driven measurable outcomes, from improving treatment adherence to accelerating clinical trial recruitment, all while ensuring compliance with HIPAA, FDA, and global health authority standards.
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10. Havas Health Network (also known as Havas Health and You)
LinkedIn: https://www.linkedin.com/company/havashealth
Website: https://havashealthandyou.com/
HQ: New York
Founded: 2017
Team Size: 4000
Key Services: Integrated Communications, Customer Experience (CX), Patient Engagement, Strategic Consulting, Global Reach with Local Expertise.Havas Health Network, operating under Havas Health & You, delivers integrated health and wellness marketing solutions that combine science, creativity, and human insight. They specialise in building meaningful connections between brands, healthcare professionals, and patients through strategic communications, data-driven experiences, and compelling storytelling. Their services span pharmaceutical advertising, patient engagement, healthcare professional education, and digital transformation. With a global footprint and local expertise, Havas Health Network creates campaigns that improve health outcomes and drive behaviour change across channels—positioning them as a leading force in modern health marketing and brand experience.
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11. CMI Media Group (a WPP Company)
LinkedIn: https://www.linkedin.com/company/cmimediagroup
Website: https://www.cmimediagroup.com/
HQ: Philadelphia USA
Founded: 1989
Team Size: 1400
Key Services: Audience Strategy and Insights using propriety platforms like Empower and Evolve to integrate consumer and prescriber data, enabling precise audience segmentation and targeting, Media Planning & Buying, Search & Social Media Marketing, Data & Analytics, Customer Experience & Direct Response, Technology Consulting, Multicultural Marketing& Global Reach.CMI Media Group, a WPP company, is a global, full-service media agency specializing in health, wellness, and pharmaceutical marketing. With over 30 years of experience, they offer comprehensive services including audience strategy, media planning and buying, data analytics, and customer experience optimization. Utilizing proprietary tools like Empower™ and Evolve™, CMI Media Group delivers data-driven, omnichannel campaigns that effectively engage healthcare professionals and patients across 46 countries. Their innovative approach and commitment to precision media make them a leading partner for healthcare brands seeking impactful marketing solutions.
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12. Area 23 (IPG Health Company)
LinkedIn: https://www.linkedin.com/company/area-23
Website: https://area23hc.com/
HQ: New York
Founded: 2007
Team Size: 1100
Key Services: Brand Strategy & Positioning, Creative Development, Medical Communications, Digital & Omnichannel Engagement, Data & Analytics, HCP & Patient Engagement, Regulatory & Compliance Expertise, Social Media & Content Marketing.Area 23, is a full-service healthcare advertising agency under the IPG Health network. Renowned for its "What If" philosophy, the agency fosters a culture of innovation, encouraging breakthrough ideas that challenge industry norms. With a team of over 1,100 professionals, Area 23 offers a comprehensive suite of services, including brand strategy, creative development, digital engagement, and medical communications. The agency leverages advanced technologies like the EPICC platform, an AI-driven tool that transforms data into actionable insights, facilitating personalized and compliant healthcare marketing solutions. Area 23's commitment to excellence has earned it multiple accolades, including being named "Agency of the Year" by Med Ad News and receiving Grand Prix honors at the Cannes Lions Health festival.
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13. Klick Health
LinkedIn: https://www.linkedin.com/company/klick-health
Website: https://www.klick.com/?utm_source=www.healthyads.com&utm_medium=article
HQ: Toronto Canada
Founded: 1997
Team Size: 1800
Key Services: Medical Strategy & Communications, Brand Strategy & Creative Development, Digital Transformation & Omnichannel Marketing, Data & Analytics Consulting, Enterprise Technology Solutions, Patient Engagement & Advocacy, and Clinical Trial Experience.Klick Health is a leading independent healthcare marketing agency specializing in life sciences commercialization. Founded in 1997 and headquartered in Toronto, Canada, Klick Health has grown to become the world's largest independent commercialization partner for life sciences. With a global presence, including offices in New York, Philadelphia, London, São Paulo, Singapore, and Saratoga Springs, the agency employs over 1,800 professionals.
Klick Health offers a comprehensive suite of services tailored to the healthcare industry, including medical strategy and communications, value, access and reimbursement, brand strategy and creative development, digital transformation and omnichannel marketing, data and analytics consulting, enterprise technology solutions, patient engagement and advocacy, and clinical trial experience enhancement.
The agency is known for its innovative approach, integrating medical, scientific, and technological expertise to deliver impactful healthcare marketing solutions. Their proprietary platforms, like Genome, enhance internal collaboration and productivity.
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14. Real Chemistry (Formerly W20 group)
LinkedIn: https://www.linkedin.com/company/therealchemistry
Website: https://www.realchemistry.com/
HQ: New York and San Francisco USA.
Founded: 2001
Team Size: 2000
Key Services: Medical Communications, Advertising & Branding, Integrated Communications, Analytics & Insights, Digital & Social Media, Influencer & Culture Marketing.Real Chemistry is a global healthcare marketing and communications agency that leverages data-driven insights, advanced technology, and creative storytelling to transform the healthcare experience. Founded in 2001 by Jim Weiss and rebranded from W2O Group in 2021, the agency has grown to approximately 2,000 employees with offices across the United States and Europe.
The agency offers a comprehensive suite of services, including medical communications, advertising, integrated communications, analytics and insights, and activation. Through its acquisition of Avant Healthcare, Real Chemistry has expanded its capabilities in medical education, medical affairs, and scientific visualization. Their proprietary technology platforms, such as Swoop, IPM.ai, and Symplur, enable precise targeting and engagement with healthcare professionals and patients. By combining scientific expertise with innovative technology and creative excellence, Real Chemistry aims to deliver impactful healthcare solutions that improve patient outcomes and drive meaningful engagement across the healthcare ecosystem.
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15. Deloitte Digital
LinkedIn: https://www.linkedin.com/company/deloitte-digital
Website: https://www.deloittedigital.com/
HQ: Seattle Washington USA
Founded: 2012
Team Size: 17,000
Key Services: Health Consumer Strategy & Experience Design, Digital Health Marketing & Campaign Activation, Health Brand Positioning & Communication Strategy, Healthcare CRM & Marketing Automation, Experience Transformation & Service Design, Content Strategy & Creative Execution, AI Driven Insights & Analytics, Health Equity & Inclusive Marketing, Virtual Health & Telehealth Enablement Enterprise Technology Integration.Deloitte Digital is a global creative consultancy that partners with healthcare organisations to transform how they engage patients, providers, and stakeholders. As part of Deloitte Consulting, it combines deep industry expertise with data, technology, and design to deliver human-centred healthcare marketing solutions. The agency offers services across brand strategy, digital marketing, experience design, CRM, and AI-powered analytics. By integrating omnichannel engagement, patient experience transformation, and inclusive communications, Deloitte Digital helps life sciences companies, hospitals, and public health bodies build trust, drive behaviour change, and improve health outcomes in a rapidly evolving digital health landscape.
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16. VML Health
LinkedIn: https://www.linkedin.com/company/vmlhealth
Website: https://www.vml.com
HQ: New York, USA and London UK.
Founded: VML 1992 and VML Health 2023.
Team Size: 5000-10000
Key Services: Brand Strategy & Development, Medical Communications, Patient Engagement & Advocacy, Customer Experience Design, Key Opinion Leader Engagement, and Oncology Expertise.VML Health is a global healthcare marketing agency within the VML network, specialising in delivering integrated, insight-driven solutions across the health spectrum—from pharmaceutical and biotech to consumer wellness. Their services span brand strategy, market access, medical communications, patient engagement, and digital experience design. With a strong foundation in creative innovation and scientific rigour, VML Health also offers tailored services in oncology through its On Co. unit and supports strategic KOL engagement. By combining data, creativity, and empathy, VML Health helps healthcare brands build meaningful connections and drive improved health outcomes across diverse global markets.
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17. Inizio Evoke
LinkedIn: https://www.linkedin.com/company/inizioevoke
Website: https://www.evoke.com/
HQ: New York USA
Founded: 2006 and rebranded as Inizio Evoke in 2024
Team Size: 1000-5000
Key Services: Brand & Creative, Communications, Digital Transformation & Omnichannel Marketing, Access, Full service global health media capabilities.Inizio Evoke is a global healthcare marketing, communications, and transformation agency committed to making health more human™. Serving pharmaceutical, biotech, medtech, and wellness brands, they deliver integrated solutions that span brand strategy, creative development, public relations, patient access, media, and commercial transformation. Leveraging deep scientific expertise, data-driven insights, and digital innovation, Inizio Evoke creates meaningful connections between healthcare brands and their audiences. With a presence across six continents, they help clients navigate complex healthcare challenges, improve engagement, and drive measurable outcomes across the entire health journey.
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18. EVERSANA INTOUCH
LinkedIn: https://www.linkedin.com/company/eversana-intouch
Website: https://www.eversanaintouch.com/
HQ: Kansas USA
Founded: 1999 as Intouch Solutions then rebranded in 2021 as Eversana Intouch
Team Size: 1800
Key Services: Brand Strategy & Launch Excellence, Omnichannel Marketing, Medical Communications, Market Access & Payer Strategy, Patient Services & Engagement, Creative & Content Development, Digital Transformation & Innovation, Data & Analytics, Global Commercialisation Support, Regulatory & Compliance Expertise.EVERSANA INTOUCH secured its position among the top healthcare marketing agencies due to its significant achievements in innovation, compliance, and measurable outcomes. In 2023, the agency reported a 7% revenue increase, reaching $416 million, and expanded its global presence through the acquisition of Healthware Group, enhancing its capabilities in medical communications and digital innovation.
A key differentiator is their proprietary AI platform, EVERSANA Orchestrate MLR, which automates up to 90% of tasks in the medical, legal, and regulatory review process, reducing review times from days to hours. This innovation streamlines compliance and accelerates time-to-market for pharmaceutical clients. Their award-winning campaigns, such as "Inequality You Can't Ignore," which earned a Gold Pharma Lion at Cannes, demonstrate their commitment to impactful storytelling and creative excellence. Additionally, their AI-focused "Artful Ingenuity" campaign showcases their expertise in blending data-driven strategies with creative solutions. By integrating advanced technology, ensuring regulatory compliance, and delivering compelling creative work, EVERSANA INTOUCH continues to drive meaningful outcomes for clients and solidify its leadership in the healthcare marketing industry.
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19. Intrepy Healthcare Marketing
LinkedIn: https://www.linkedin.com/company/intrepy-healthcare-marketing
Website: https://intrepy.com/
HQ: Orlando Florida USA
Founded: 2014
Team Size: 11-50
Key Services: Medical SEO, Custom Website Design & Development, Healthcare Advertising, Social Media Marketing, Content Marketing, Reputation Management, Marketing Automation, Graphic Design, and Physician Liaison Training.Intrepy Healthcare Marketing has earned its place among the top healthcare marketing agencies by consistently delivering measurable results, ensuring compliance, and leveraging proprietary technologies tailored for medical practices. Their HIPAA-compliant marketing infrastructure, developed in partnership with HIPAA Vault, ensures secure handling of patient data while enabling effective digital campaigns. Intrepy's data-driven strategies have led to significant outcomes for clients. For instance, Tennessee Orthopaedic Clinics experienced a 94% increase in organic website traffic and a cost per appointment of just $2.68 through targeted SEO and advertising efforts. Similarly, MedVA achieved an 8000% return on ad spend, generating over $10 million in marketing revenue within 12 months.
Their proprietary marketing analytics dashboard provides real-time insights, allowing practices to track performance and make informed decisions. By combining compliance, innovation, and a focus on tangible results, Intrepy Healthcare Marketing stands out as a leader in the healthcare marketing industry.
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20. Healthcare Success
LinkedIn: https://www.linkedin.com/company/healthcaresuccess
Website: https://www.healthcaresuccess.com/
HQ: California, USA
Founded: 2006
Team Size: 35
Key Services: Marketing Strategy & Planning Branding & Creative Services, Digital Marketing, Website Design & Development, Traditional Advertising & Media, Performance Reporting & Analytics, Patient Experience & Internal Marketing, Professional Referral Marketing.Healthcare Success has secured its position among the top healthcare marketing agencies by delivering measurable outcomes, ensuring compliance, and leveraging proprietary technologies. Their HIPAA-compliant marketing infrastructure, developed in partnership with HIPAA Vault, ensures secure handling of patient data while enabling effective digital campaigns.
Their data-driven strategies have led to significant outcomes for clients. For instance, Tennessee Orthopaedic Clinics experienced a 94% increase in organic website traffic and a cost per appointment of just $2.68 through targeted SEO and advertising efforts. Similarly, MedVA achieved an 8000% return on ad spend, generating over $10 million in marketing revenue within 12 months. Healthcare Success's proprietary marketing analytics dashboard provides real-time insights, allowing practices to track performance and make informed decisions. By combining compliance, innovation, and a focus on tangible results, Healthcare Success stands out as a leader in the healthcare marketing industry.
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21. Medical Digitals
LinkedIn: https://www.linkedin.com/company/medical-digitals
Website: https://www.medicaldigitals.com
HQ: Amsterdam, Netherlands
Founded: 2010
Team Size: 11-50
Key Services: Healthcare Professional Marketing, Patient Marketing, Medical Education Promotion, HCP Portal Development, Digital Strategy Development, SEO, PPC Advertising, Social Media Marketing, Medical Content Creation and Healthcare Marketing Consultancy.Medical Digitals has established itself as a leading healthcare marketing agency by delivering tailored digital strategies that effectively connect life sciences brands with healthcare professionals and patients. Their comprehensive services—including HCP engagement, patient marketing, medical education promotion, and HCP portal development—are designed to bridge the gap between healthcare providers and their audiences. With over a decade of experience and campaigns executed in more than 30 countries, Medical Digitals combines deep industry knowledge with innovative digital solutions to drive meaningful engagement and improve health outcomes.
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22. Medico Digital
LinkedIn: https://www.linkedin.com/company/medico-digital
Website: https://www.medico.digital
HQ: London UK
Founded: 2015
Team Size: 25-49
Key Services: Healthcare SEO, PPC Advertising, Medical Copywriting & Content Creation, Website Design & Development, Email Marketing and Pharmaceutical Marketing.Medico Digital has earned its place among the top healthcare marketing agencies by consistently delivering measurable outcomes, ensuring compliance, and leveraging proprietary technologies. Their expertise in navigating complex medical, legal, and regulatory (MLR) reviews has enabled clients like Air Liquide to streamline global device marketing while maintaining compliance and achieving dominant search visibility.
By integrating advanced technologies such as AI-driven SEO strategies, Medico Digital has enhanced patient engagement and accelerated market adoption for clients like iRhythm. Their commitment to compliance is evident in their adherence to regulations set by bodies like the Medicines and Healthcare products Regulatory Agency (MHRA) and the Advertising Standards Authority (ASA), ensuring that all marketing strategies are both effective and ethically sound. Through these combined efforts, Medico Digital continues to drive meaningful outcomes for healthcare organizations, solidifying its reputation as a leader in the healthcare marketing industry.
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23. InBeat Agency
LinkedIn: https://www.linkedin.com/company/inbeat-agency
Website: https://www.inbeat.co
HQ: Montreal, Canada
Founded: 2019
Team Size: 73
Key Services: Micro- and Nano-Influencer Marketing, User Generator Content production, Paid Media Management, Performance Creative Services, Healthcare Influencer Campaigns, and Panel Recruitment Services.inBeat Agency has earned its place among the top healthcare marketing agencies by delivering measurable outcomes, ensuring compliance, and leveraging proprietary technologies. Their expertise in micro-influencer marketing and user-generated content (UGC) has enabled healthcare brands to achieve significant engagement and growth. For instance, their collaboration with Soylent resulted in over 5 million impressions and the creation of 50+ reusable content assets, demonstrating their ability to drive impactful campaigns.
inBeat's commitment to compliance is evident in their adherence to healthcare regulations, ensuring that all marketing strategies are both effective and ethically sound. Their data-driven approach and proprietary tools allow for real-time campaign optimization, maximizing return on investment for clients. By integrating advanced technologies and focusing on authentic content creation, inBeat Agency continues to lead in the healthcare marketing industry.
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24. Good Apple
LinkedIn: https://www.linkedin.com/company/good-apple
Website: https://www.goodapple.com/
HQ: New York, USA
Founded: 2008
Team Size: 100-200
Key Services: Media Strategy & Planning, Media Buying, Programmatic Advertising, Search Engine Marketing, Social Media Advertising, Advanced Analytics & AI/ML Optimization, Healthcare & Pharmaceutical Marketing, Biotech Marketing.Good Apple has secured its position among the top healthcare marketing agencies by delivering measurable outcomes, ensuring compliance, and leveraging proprietary technologies. Their expertise in pharmaceutical and healthcare advertising has enabled clients to achieve significant engagement and growth. For instance, their collaboration with Flexion Therapeutics on Zilretta and with Apellis Pharmaceuticals on APL-2 demonstrates their ability to drive impactful campaigns.
Good Apple's commitment to compliance is evident in their adherence to healthcare regulations, ensuring that all marketing strategies are both effective and ethically sound. Their proprietary analytics platform, Crisp™, integrates and connects directly to data sources in an automated way, processing and cleaning data into actionable data sets. By combining compliance, innovation, and a focus on tangible results, Good Apple continues to lead in the healthcare marketing industry.
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25. Merkle Health
LinkedIn: https://www.linkedin.com/company/merkle
Website: https://www.merkle.com
HQ: Maryland USA
Founded: 1971
Team Size: 570
Key Services: Strategic Vision & Organization Design, Data Enablement & Technology Orchestration, Experience Activation, Analytics & Optimization, Performance Marketing, Customer Relationship Management, Media Planning & Activation, AI Driven Content, Loyalty and Engagement Programs, Digital Health Transformation.Merkle Health earned its spot among the top health agencies through measurable outcomes, industry-leading compliance, and proprietary technology. In 2023, it achieved 7% revenue growth to $178 million while managing integrated CX for major healthcare brands like BayCare and Sanofi, delivering consistent patient experiences and optimized media attribution. Their proprietary GenCX platform harnesses AI-driven large-knowledge models on first-party data—enabling faster, more accurate audience segmentation and campaign recommendations within secure, compliant environments. This mix of strong ROI, regulatory-ready execution, and cutting-edge AI sets Merkle Health apart.
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26. Razorfish (Under Publicis Groupe)
LinkedIn: https://www.linkedin.com/company/razorfish
Website: https://www.razorfish.com/
HQ: New York USA
Founded: 1995
Team Size: 1400
Key Services: Strategic Consulting & Experience Design, Web & Mobile Development, Technology Platforms, Media planning & Buying, Data & Analytics, Creative Advertising, Social & Emerging Media, E-Commerce / Retail Commerce Solutions.Razorfish made the list of top health agencies by blending creative innovation with deep digital expertise and proprietary technology. As part of Publicis Groupe, Razorfish leverages advanced data-driven tools and platforms to deliver personalised health experiences across channels while maintaining strict compliance with HIPAA and global healthcare regulations. Their proprietary Health Experience Platform (HXP) integrates patient insights, behavioural data, and omnichannel strategies to improve engagement and outcomes. With proven success for pharmaceutical brands and healthcare providers, Razorfish stands out for its ability to deliver measurable impact through compliant, tech-enabled, and human-centred health marketing solutions.
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27. Avalere Health (formally known as StoneArch)
LinkedIn: https://www.linkedin.com/company/avalerehealth
Website: https://www.avalerehealth.com/
Founded: 2005
Team Size: 200-1500
Headquarters: Washington DC, USA.
Key Services: Market Access & Commercial Strategy, Health Economics & Outcomes Research, Policy & Regulatory Consulting. Data Analytics & Business Intelligence, Medical Communications & Marketing, Implementation & Execution Support.Avalere Health is a recognised leader in the healthcare agency space due to its deep expertise in market access, policy strategy, and evidence-based communications. With over two decades of experience, it provides integrated solutions that span from clinical development to commercial execution. Backed by robust data analytics and real-world insights, Avalere helps pharmaceutical, biotech, and medical device companies navigate complex regulatory landscapes and launch with impact. Their multidisciplinary team delivers measurable results, making Avalere a trusted strategic partner for healthcare innovation and growth across global markets.
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28. SSCG Media Group (Part of Omnicom Health)
LinkedIn: https://www.linkedin.com/company/sscg-media-group
Website: https://www.sscgmedia.com/
Founded: 2003
Team Size: 120-184
Headquarters: New York USA
Key Services: Strategic Media Planning & Buying, Digital Media Operations & Analytics, Search Engine Marketing & SEO, Audience Development & Research, Targeted Outreach.SSCG stands out as a media center of excellence within Omnicom Health, delivering specialised, healthcare-focused media solutions. With over two decades of experience, they combine comprehensive media planning, digital precision, and proprietary analytics to build human connections between life-science brands, providers, and patients. Their collaborative ethos—built on Substance, Style, Conviction, and Grace—paired with global presence and award-winning innovation, cements SSCG's reputation as a trusted strategic partner in healthcare communications.
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Services Offered by Top Health Marketing Agencies
Top Health Marketing Agencies deliver end-to-end solutions that help healthcare, pharmaceutical, and wellness brands grow with confidence. Their services go beyond traditional advertising, combining medical expertise, regulatory know-how, and patient-first strategies to build awareness, trust, and measurable business impact.
Healthcare Packaging and Labeling Design
In Health Marketing, packaging and labeling are more than containers — they are critical trust signals. Agencies understand regulatory labeling requirements and combine them with consumer psychology and visual communication to create designs that convey safety, efficacy, and ease of use. Whether it's OTC medications, supplements, or wellness products, packaging must meet compliance standards while still standing out on crowded pharmacy shelves.
Visual Content and Production
Visual storytelling is equally important in health marketing. Leading health agencies produce high-impact photography and video content that conveys credibility, clarity, and compassion. From lifestyle imagery that highlights wellness benefits to explainer videos that simplify complex medical concepts, these assets build trust with patients, caregivers, and healthcare professionals alike.
High-resolution, medically appropriate imagery is produced for use across advertising campaigns, patient education, packaging, and digital platforms. On the video front, agencies deliver everything from animated product explainers to physician-led testimonials, often optimized for platforms like YouTube, LinkedIn, and CTV. This content becomes the cornerstone of multichannel marketing programs that drive both credibility and engagement.
Creative and Brand Development Services
Top agencies excel at positioning and identity development specifically tailored for health and pharmaceutical sectors. This includes crafting messages that resonate with patients, caregivers, and healthcare professionals, developing credible brand voices for regulated industries, and building narratives that inspire trust while complying with strict industry standards.
Campaign development spans digital, television, out-of-home, and CTV channels. Agencies use their understanding of patient psychology and medical communications to create messaging that balances regulatory accuracy with emotional impact, ultimately driving awareness and informed decision-making.
Digital Marketing and Patient Engagement
Search engine optimization and paid search help health brands capture intent-driven traffic from patients and caregivers actively researching symptoms, treatments, or wellness solutions. Agencies optimize web content, medical explanations, and brand terms to improve discoverability while running paid campaigns that deliver timely engagement.
Social media marketing and influencer collaborations are also key, particularly in wellness and OTC categories. Agencies develop compliant content strategies, manage social communities, and coordinate with trusted voices such as healthcare professionals or patient advocates to build authentic connections with target audiences.
Distribution and Market Access Support
Health Marketing Agencies also assist with distribution strategies and market access. This includes developing HCP outreach programs, educational materials for clinics and hospitals, and retail pharmacy promotions. Agencies may also support payer engagement, insurance communication strategies, and patient assistance programs.
Email marketing and CRM services help brands build long-term relationships, providing patients and caregivers with condition-specific education, adherence reminders, and wellness content that encourages ongoing engagement and retention.
Local Market Expertise
When entering a new market, healthcare brands face unique cultural, regulatory, and patient-behavior challenges. Top health marketing agencies bring local expertise, helping global companies navigate everything from language nuances to market-specific compliance requirements. Whether it's understanding prescribing practices in one region, tailoring messaging for local healthcare professionals, or aligning with a country's advertising regulations, local knowledge can accelerate entry and reduce risk. Working with agencies that have on-the-ground insight ensures your campaigns are not only compliant but also resonate authentically with patients, caregivers, and providers in that market.
How to Choose the Right Health Marketing Agency
Portfolio and Industry Experience Evaluation
Start by reviewing each agency's portfolio, focusing on case studies involving brands similar to yours — whether prescription drugs, OTC products, medical devices, or wellness solutions. Look for evidence of successful product launches, patient education campaigns, or HCP engagement programs. Different segments, such as pharmaceuticals versus consumer wellness, require distinct expertise.
Compliance and Regulatory Expertise
Regulatory experience is non-negotiable. Verify an agency's ability to navigate FDA, HIPAA, FTC, EMA, or TGA requirements depending on your markets. Ask how they review claims, handle adverse event reporting, and ensure compliance with digital platform policies. Agencies that demonstrate rigorous compliance processes reduce brand risk and protect credibility.
Performance Metrics and Success Measurement
Look beyond vanity metrics like impressions. Leading health agencies measure outcomes such as prescription lift, HCP engagement, patient adherence, or OTC sales growth. They should provide transparency around their analytics, attribution models, and reporting processes, showing exactly how campaigns contribute to business goals.
Strategic Approach and Cultural Fit
Finally, assess the agency's ability to align with your organizational culture and objectives. They should show understanding of your therapeutic area, competitive landscape, and audience challenges. Agencies that ask thoughtful questions about your clinical positioning, patient journey, and brand objectives will be better long-term partners. Cultural fit is key, since collaboration and trust drive successful outcomes in highly regulated industries.
