Pilates is a series of movements that aim to strengthen core and strength and improve flexibility. Pilates can be done on a mat or in a reformer class whereby equipment is used to add resistance to improve muscle strength.
Pilates is a popular exercise and healthy lifestyle activity. We see lots of searches with people searching for “Pilates” and “Pilates class near me” as people look for a local class to join. We know that those interested in Pilates care about living a healthy lifestyle. This provides a unique opportunity for health care companies and Pilates equipment items wishing to reach their target audience.
Health Targeting is in our DNA
Since 2012, we’ve been the leader in Health advertising. Healthy Ads can deliver Health Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours, via various DMP and DSP Integrations. No other company has the depth in Health Targeting that we do.
Reach Individuals who are interested in Pilates
We offer the ability to either advertise on pages next to articles about Pilates or to people who have previously looked at Pilates related articles or blogs in the past. We know that people looking at content related to Pilates care about their health and living a healthy lifestyle. This Direct to Consumer Advertising (DTC) is an ideal way to reach your audience.
Pilates Targeting Solutions
Realtime Pilates Targeting
Our Realtime Pilates Targeting option allows an advertiser to run their advertising next to Pilates webpages as the researcher looks at the page. This is the ultimate solution for advertising Pilates classes or products. We can run this type of contextual targeting across our own Managed Supply, our Curated Supply and via a Media Plan via Managed Services.
Pilates Audience Targeting
Our Pilates Audience Targeting allows an advertiser to run their advertising targeted to people who have recently looked at Pilates related content over the past 30 to 60 days. This offers a significantly larger scale than our Realtime Targeting option.
Popular Pilates Searches
We see a wide range of Pilates searches each month and a vast amount of content on this topic across our managed publishers. The top twenty searches we see related to Pilates include;