ADHD which stands for Attention Deficit Hyperactivity Disorder is a neurological condition that affects an individuals attention, focus, learning and memory. ADHD can also cause impulsive and hyperactive behaviour. Treatment options can include medication, psychology and occupational therapy.
We all know that people research their symptoms and medical conditions online prior to attending medical appointments. Looking for prevention, treatments, alternative therapies, medications, ways to manage symptoms and the future prognosis are just some of the frequently searched terms. This advertising is ideal for companies such as pharmaceutical companies, alternative therapies and healthcare providers looking to reach individuals who have ADHD.
Across our managed publishers, we see a significant number of ADHD related searches each month. This provides a unique opportunity to advertise new treatments and therapies to assist those diagnosed with ADHD.
Health Targeting is in our DNA
Since 2012, we’ve been the leader in Health advertising. Healthy Ads can deliver Health Targeting across publisher content in Real Time as well as via Audience Segments in our Ad Server or yours, via various DMP and DSP Integrations. No other company has the depth in Health Targeting that we do.
Reach Individuals with ADHD
We offer the ability to either advertise on pages next to articles about ADHD or to people who have previously looked at ADHD related articles or blogs in the past. We know that people looking at content related to ADHD either have it themselves or know someone with ADHD and are researching about the condition. Individuals who suspect they have this disorder will likely go out to discuss their possible ADHD symptoms with their doctor and be provided with information about treatment options. This is an ideal time for Direct to Consumer Advertising (DTC) for ADHD.
ADHD Targeting Solutions
Realtime ADHD Health Targeting
Our Realtime ADHD Targeting option allows an advertiser to run their advertising next to ADHD webpages as the researcher looks at the page. This is the ultimate solution for advertising ADHD treatment options. We can run this type of contextual targeting across our own Managed Supply, our Curated Supply and via a Media Plan via Managed Services.
ADHD Audience Targeting
Our ADHD Audience Targeting allows an advertiser to run their advertising targeted to people who have recently looked at ADHD related content over the past 30 to 60 days. This offers a significantly larger scale than our Realtime Targeting option.
Popular ADHD Searches
We see a wide range of ADHD searches each month and a vast amount of content on this topic across our managed publishers. The top twenty searches we see related to ADHD include;