Advertising relevant products on such fitness and health blogs can be very lucrative. Essentially, you’re putting your products and services on relevant page where consumers who want whatever solution you’re offering are looking.
At Healthy Ads, we manage the advertising on hundreds of health blogs– so we know the real value behind health blogs and the advertising that comes with them. Let’s look at some health blog advertising strategies your brand can take advantage of, as well as the types of health blogs you should be placing your ads on.
Health Blog Advertising Strategies
Health blogs are some of the most read websites on the internet today. That alone makes them an excellent place to put one’s ads on. Health blogs are also extremely diverse and are used to answer questions and solve problems about one’s health, making them excellent for advertising specific problem-solving health-related products.
All health blogs are unique and will have their own specific ad placements. As a general rule of thumb, though, it is always wise to consider both native advertising and display advertising for health blog ads.
Native advertising ads a level of authority and authenticity to your product, since it is being included in the actual blog content itself.
Display advertising is also very useful because it can place the right words and images related to your product on specific pages that consumers are reading. For example, if a consumer is reading a blog post about heart disease, it is likely because they are worried about the condition or have received a diagnosis similar to it. Placing display ads for heart disease treatment programs that your organization provides will directly link that service to a consumer who needs help, right when they need help.
Types of Health Blogs to Advertise On
There are many health blog topics, niches, and themes out there. As mentioned above, you’ll want to advertise your product on health blogs that are actually relevant, so it’s important to investigate the exact type of blog you’d like to place your ads on.
Some types of health blogs include overall wellness, fitness, weight loss, disease, or pregnancy blogs.
Healthy Ads is a Great Solution for Health Blog Advertising
Do you need help finding the right health blogs and websites to showcase your advertising campaign? Healthy Ads may be able to help!
Healthy Ads is a health advertising platform for all niches in the fitness, wellness, health, medical, and pharmaceutical industries. We want to connect your brand with highly engaged health-focused consumers online.
Want to know more about how we can bridge the gap between your brand and consumers who are looking for your products? Contact us today to learn more.